MyNewJobHunter.com has three people behind it.
- Dave Watson
- Anita Martel and
- David Perry
We have been friendly for years because Dave’s brother Kevin Watson was David Perry’s best friend.
Along time ago, in a distant universe, David and Kevin worked on multiple projects together including the first job board in Canada which launched about 5 days after Monster Board did back in 1998.
If you have children or you’re actually young enough to remember “Pinky & The Brain” let that be your visual. While David was writing Guerrilla Marketing for Job Hunters people often asked about the inspiration for some of the strategies and tactics. Well… that’s an easy one. While not terribly inspiring by David’s standards, Kevin was the perfect ‘lab rat’ to try things out. And that they did.
Now, many more ‘experiments’ actually failed than passed, but a lot did work and the best of them like: Networking with the Newly Departed, The Starbucks Coffee Cup Caper, and The Email Chain Letter... often made it into one chapter or another of the book. In fact, there are more tried and true tactics where Kevin was the first to use it successfully – than not.
Kevin also contributed two pieces for inclusion in the 2.0 and 3.0 versions of Guerrilla Marketing for Job Hunters.